Ruth K. Sims
Senior Vice President for Marketing and Research
Ruth Sims consults directly with campuses on market research, marketing strategy, and communications development. She is a driving force behind the firm's national prominence as a center for market research, specializing in image analyses, communication strategies, and market positioning.
Ms. Sims offers a wealth of expertise, having served more than 175 colleges and universities over the course of her 25-year career in higher education marketing. Her responsibilities range from directing market research studies and leading consultations to managing publications and Web site development services for clients. Her management responsibilities also include the Noel-Levitz certificate program in enrollment management. Prior to joining the firm, she managed creative services for a Citicorp subsidiary and served as a marketing executive for US Bank.
Education
Ms. Sims serves on the board of Sun Valley Youth Center, a youth development organization serving Denver's poorest neighborhood. She holds a master's degree in applied communications from the University of Denver (CO).
E-mail Ruth Sims.